Service Dogs of Virginia
Social Media Toolkit
You play a vital role in raising awareness for Assistance Dogs and inspiring support for SDV. Here's how to engage with us online and share our mission.
Our accounts — follow & tag us
Facebook
Service Dogs of Virginia
Instagram
@servicedogsva
Ways you can help
Like and follow our accounts
Comment and share our posts
Share our events and fundraisers
Tag us when posting about SDV
Recommended hashtags
Use these on Instagram when posting about SDV
Posting guidelines
✓ Do this
Post positive outings, cute photos, and fun moments
Tag @servicedogsva on Instagram when sharing or reposting
Share SDV events, fundraisers, and campaigns
Be respectful to staff, volunteers, and other clients
Create a social media account for your SDV dog
✗ Avoid this
Post videos of inappropriate or naughty behaviors
Ask for training advice on social media — contact us directly
Promote causes or fundraisers unrelated to SDV
Give media interviews about SDV without checking in first
Use the SDV logo as your dog's profile picture
Creating an account for your SDV dog
Dog accounts are welcome!
A dog account is a wonderful way to document the journey and connect your community to SDV's mission. A few things to keep in mind:
Include the SDV website in the bio and tag @servicedogsva — e.g. "I'm Sparky, a graduate service dog from @servicedogsva."
Use a cute photo of your dog as the profile picture (not the SDV logo)
Keep all posts positive and reflective of SDV's values
Have great photos or videos? Send them to us — we'd love to share them on SDV's social media!
Behavior concerns?
Please don't post about them or ask for advice on social media. Reach out to one of our trainers or the Client Service Team directly — there's no such thing as a silly question, and we're here to support you through anything.
Contacted by the press?
If you're approached by media about SDV, your dog, or Assistance Dogs in general — please check in with SDV before giving any interviews whenever possible.
Questions or concerns?
T
Reach out to Tina
She's happy to help with anything related to social media. Email her at tinafloyd@servicedogsva.org or call (434) 295-9503.
She's happy to help with anything related to social media. Email her at tinafloyd@servicedogsva.org or call (434) 295-9503.